Design is a way of gathering ideas and using certain core values and techniques to coordinate and implement them. Website design is a similar process, the whole purpose of which is to display content on pages that customers can access online through a web browser.
Talking about Oliver Wood, he runs PWD (Perth Web Design) which is one of the best website design and marketing companies in Perth and is continuously working on it for the past 5 years. In the field of web design in general, they have continued to apply various methods and techniques that can help improve web planning duration. Oliver mentions the 5 principal components that make a great web design:
- Content: The saying “content is king” is unequivocal. This plays an important role in search engine optimization (SEO) and is one of the main reasons why people visit your website. You really need to put a lot of effort into creating first-class content that makes your website “more stable”, like videos, related news/information, and HD images. This way, you can keep users on your website for a long time.
- Usability: End-user will not notice good usability, but poor usability is immediately apparent. Your website should be easy to use, intuitive, accessible and mobile. The user should always know where he is on the site and with a little thought, he should be able to find where he wants to go. They should also have access to every page they need without having to see the whole page. Your site should try to anticipate what your visitors think and help them meet their needs with the least effort.
- Aesthetics: At this time and age, it is essential to have a visually impressive website on all devices. However, you must maintain the image of your brand. Your site should reflect who you are as a business and should visually connect with your audience. The visual appeal of your site not only contributes to your brand awareness but also increases your credibility.
- Visibility: If you have the nicest and most user-friendly website on the web, it will still fail if it is not found. Your presence and visibility through digital marketing campaigns including SEO, social media and email marketing are essential to the success of your website. It’s important that you understand how to find what platforms to target and how to use the content. Thousands of factors affect where you appear in search engines, so make sure you have a plan!
- Interaction: Your site needs to engage your audience, keep their attention, direct them to the phases of your site, and ultimately encourage them to contact you. Your website is not just for display, it is here to help you generate leads, increase sales and grow your business, to ensure that your website communicates with your visitors in the right way.
When it comes to web development, Oliver Wood says it is a generic term that defines the entire process of building a site. The structure of a website determines the appearance of its web pages, and the evolution of the web completes how the web can use its capacity. Oliver Wood PWD has been involved in web design and digital marketing for a long time. With a passion for his field, he effectively understands how to create personality in today’s modern world from web design and digital marketing perspectives.
